Although the Sporthaus Gruner is perfectly located thanks to its proximity to the Swiss border, the people of Constance are aware that retailers have to be able to do so much more than just sell. Preparing coffee, for example. Spoiling the guests with culinary delights – and making sure that they stay a little longer in the house. At the end of the day they can decide on running shoes or an outdoor jacket over a delicious cappuccino. And if not, then hopefully they have felt so comfortable that they will return very soon.
“Retail Hospitality” is one of the answers to the agonizing question of how retail can increase frequency and length of stay in the house in the long term. With the ECHT.ZEIT partner concept, we support retailers in integrating an uncomplicated café – from as little as eight square meters.